The problem is that we want to chase the dream of making a living online. Most people start with affiliate marketing however it doesn’t take long to realize that it’s not so easy to make things work.
The site has to be able to get traffic and convert traffic.
Building a website that is able to convert the traffic is an art unto itself and we’ve not even gotten into the ranking of the site.
The ranking is nothing more than hands on hard ass work coupled with an understanding of how the search engines work and most importantly how people search. I’ve seen many websites rank for some competitive keywords in the correct niche but want convert because they weren’t close enough to what people were searching for.
Other words, you can rank in the top ten for “website design” but if you are trying to sale templates you want make the sale. And there is no reason to even talk about selling templates and ranking for “custom website design”.
However, you can rank for “website design” and sell search engine optimization.
People are funny sometimes.
Anyway back to my point.
After a couple weeks of working hard and not being able to turn a profit we figure we need to change our business model.
We start charging people to market their site.
We get paid in advance and can either continue to look for new clients while trying to string old clients along or we can actually try and do right and use the client’s site as a learning experimental for our future clients.
Let me rephrase that because we are not doing right by our current clients. They are getting screwed no matter which direction we go in because we don’t have a clue what we are doing.
The current client begins getting upset so we take off to a forum to make a post for help.
Not knowing much about how the search engines work we post the clients address into the post http://www.carhiredalamanairportturkey.com .
Now, one day the client is going to do a search for that name and guess what they are going to find?