We’re Not in Kansas Anymore
I ran across what I thought was going to be a very good topic by Jordan over at WPW, however like most things on the web it fizzled out before ever hitting a high note.
This isn’t an attack on Jordan, as a matter of fact had it not been for Jordan I wouldn’t be writing this now.
I believe Jordan’s thread would have been a lot better had he tried new things as he went along. Other words, if something isn’t working try something different.
I currently make a decent amount of money online and have learned over the years that there are two important things when it comes to making money online.
They are the traffic and the sites ability to convert that traffic.
I’ve got sites that make me money day after day on some extremely boring topics. And even though the rest of the world is seeing problems in the economy, I think God that my business has continued to grow.
However, it’s not been without effort, I’ve changed directions more times than most people change their underwear. I’ve spread out into other areas to pull traffic back into the sites I’m trying to make money with.
Let me give you an example;
I’ve got a website selling silicone wristbands; November was the worst month we’ve had in a long time. In December we redesigned the site and hit a record breaking month however January and February sales started dropping off really bad again.
We decided to build a website about fundraising events and once again drove sales back up and hit an all time high in the month of March. As a matter of fact we broke records that had been set over the past years in that one month.
Why the rest of the world is dealing with a recession, I’m dealing with how to break records that were set last month. There are times in life when we have to change directions and try something new.