Making Money Online

It’s all a numbers game

At the moment I know that if I get 1000 visitors per day, then I’ll get around about 3 leads per day. So…this means that if I’m able to drive 3,000 visitors per day to the website then I’m able to get approximately 10 leads per day.

If I am able to convert at 10% then this means that every 200 potential clients will convert into 20 clients.

Knowing this information allows me to look at the parts of the business that will allow me to improve and make more money.

Online Trends

There is a wide range of marketing research reports that document the growth and opportunities in local search. Below is a short summary:

• 97% of American internet users use the internet to shop of which 57% characterize their behavior as shop online, purchase offline (NPD Group)

• 90% of online commercial searches result in offline bricks and mortar purchases (proprietary research / comScore)

• 82% of local searchers follow up offline via an in-store visit, phone call or purchase (TMP / comScore)

• 80% of budgets are spent within 50 miles of the home (DMA / proprietary)

• 74% of internet users perform local searches (Kelsey Group)

• 73% of online activity is related to local content (Google)

• 66% of Americans use online local search, like Google local search

• 61% of local searches result in purchases (TMP / comScore)

• 54% of Americans have substituted the internet and local search for phone books (comScore networks)

• 35% of all searches are local (DM News)

• 25% of internet searches have a purely local, commercial focus (Kelsey-Bizrate)

As you can see there is a lot of potential with on and offline marketing to drive thousands if not millions of daily visitors to our websites.

Written by

Janeth is a marketer who works in the web design medium. She believes her job is to create techniques that target groups of people, reach out to that group, and get that group to take some form of action. This goes beyond being a simple graphic design or search engine optimizer.

5 Comments to “Making Money Online”

  1. Marlon P says:
    September 20, 2012 at 10:01 pm

    Im 15 years old and would like to help my parents out I already work on shoveling snow and stuff like that after school but is there a way to make money online?

  2. D3ZZY says:
    September 20, 2012 at 10:26 pm

    hi frnds,where can i find a genuine mentor for making money online?how can i spot froud sites ?im also interested in knowing,which are the trusted websites, free from all kind of hype?n big thanx for giving me gr8 advice.

  3. Jenna says:
    September 25, 2012 at 5:55 am

    Is there any way to search for things on eBay and only have the results show pick up only? I feel this limits who I may be bidding against for certain items if only people in my local area could be interested in an item.
    I’ve looked along all the options on the left, but this option doesn’t appear to be listed.

  4. Jack Bauer says:
    September 30, 2012 at 3:27 pm

    i search several website for making money online, but i can not any suitable way for making money. so how can i get a reliable way for making money online?

  5. balinderk2000 says:
    September 30, 2012 at 3:44 pm

    I’m stuck in a situation where I’m couch surfing, but I always have my laptop with me. I have more than enough time to work online, but I haven’t been able to find anything legitimate(like, you have to pay THEM before they pay you :/)

    What confirmed ways are there to make money online, no scams or trolling?

    Thanks ahead of time guys.

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